The Top Spot Blog

TopSpot Internet Marketing Solutions Selected as a Google AdWords Premier SMB Partner


TopSpot Internet Marketing Solutions is honored to announce that we have been selected by Google to become a Google AdWords™ Premier SMB Partner upon launch of the program. The Google AdWords Premier SMB Partner Program connects Google’s trusted and experienced AdWords partners, like TopSpot, with businesses that want expert help in creating, managing and optimizing their online advertising campaigns.

Google SMB PartnerTopSpot is extremely proud to be hand-picked as a Premier SMB Partner by meeting Google’s highest standards and criteria for qualification.  We believe being a Premier SMB Partner reflects our business values of industry knowledge, transparency, and customer service.

President and co-founder of TopSpot Internet Marketing Solutions, David Underwood, commented: “We are very excited to be part of this program.  We feel that being selected as a Google Premier SMB partner will allow us to reach out to more companies who will be able to utilize the marketing power of Google with the help of TopSpot.  Along with Google, our team understands the importance of creating and implementing programs for SMBs that will have a positive impact on their business and helps them create a reliable marketing plan.”

“The Google AdWords Premier SMB Partner Program is a great way for small businesses to connect with companies who can help them make the most of their online advertising,” says Ben Wood, head of Google’s Americas channel sales partnerships. “Guided by the expertise of our trusted partners like TopSpot, small- and medium-sized businesses can maximize the value and performance of their campaigns.”

Previously, TopSpot has partnered with Google, hosting the Google for B2B Companies Breakfast and the Google for Industrial Companies Event, and mentoring the 2011 Google Online Marketing Challenge Global Champions.

About the Google AdWords Premier SMB Partner Program
The recently announced Google AdWords Premier SMB Partner (PSP) Program connects Google’s trusted and experienced AdWords partners with small- and medium-sized businesses that want expert help in creating, managing and optimizing their online advertising campaigns. In addition to in-depth AdWords expertise, PSP partners provide full-service campaign management, detailed reporting, one-on-one customer support, and broad marketing guidance to help advertisers make the most of their campaigns.

Premier SMB Partners meet Google’s highest standards and criteria for qualification, transparency, and customer service, which includes completing extensive Google product and account management training. This ensures they can provide small businesses with the most effective AdWords advertising solutions.

 

UH Wins Google Online Marketing Challenge


TopSpot Internet Marketing is proud to have helped mentor the University of Houston Bauer College MBA Team in being named the 2011 Google Online Marketing Challenge Global Champions.

UH LogoAnita Perez, TopSpot V.P. of Operations, mentored the UH team of Erin Blatzer, Carolina Thomas, Jeffrei Clifton and Lauren Davis. This is the second year Perez mentored the UH team in the competition, with last year’s team earning semi-finalist distinction.

“As an alumna of the University of Houston, it was important for me to mentor and help coach these students,” said Perez. “TopSpot is beyond proud and excited for them. It’s an amazing accomplishment and we are happy to have had the opportunity to meet and coach the team.”

The Google Online Marketing Challenge is an international team competition that measures team internet marketing skills for a selected client. The UH team selected the Houston Symphony as their client and their report was evaluated by Google. UH is the first North American team to win the annual competition, which dates back to 2008.

Read more about the UH Online Marketing Challenge Global Champions team.

Read more about the Google Online Marketing Challenge.

Google Analytics Certifications & Cupcakes!


This week our growing team celebrated passing their Google Analytics tests! After weeks of studying, 19 TopSpotters have joined the ranks of the Google Analytics Certified team.  Team members across multiple departments participated in getting certified.

Congrats to:

  • Rachel
  • Steven
  • Lara
  • Lyndsey
  • Joshua
  • John
  • Kristin
  • Amanda
  • Whitney
  • Beth
  • Ben
  • Julia
  • Nicole
  • Abby
  • Veronica
  • Kelly
  • Fred
  • Aaron
  • Chris

To celebrate, we treated the entire company to our (almost weekly) favorite, Crave Cupcakes! In addition to the sweet treats, the magnificent 19 also got trophies!

Google Certification Trophies

 

Google Certification Trophies Close Up

2 Dozen Crave Cupcakes

Google Analytics Certified Team

Google Analytics Certified Team with Trophies

David Underwood on The BusinessMakers Radio Show


BusinessMakers Radio Show LogoOur very own fearless leader, aka President & Co-Founder, David Underwood was interviewed for an upcoming segment of The BusinessMakers Radio Show. For those not familiar with the show, “The BusinessMakers radio show and web site feature the very personal business stories of entrepreneurs, from early stage start-ups, to billionaire octogenarians and all the way to big company intrapreneurs.”

Host Russ Capper & David sat down mid-afternoon Wednesday for a discussion on the early history of TopSpot, SEO, PPC, and how we came to be one of seven Google Premiere Certified Partners. Dave explains how our company grew from the 4 main principals to the now 40 plus Search Marketing & Web Development agency with national sales representation.

The interview caps off with our announcement of our second Google for B2B Companies breakfast event on July 29th at the Westin Galleria. The interview will air on Saturday July 23, 2011 at 9am.


David & Russ During Interview


View all the pictures here.

Google For B2B Companies Breakfast Event


Did you know that we are one of 7 Google Strategic Partners? I know, right!? Pretty awesome. Well, as a Strategic Partner we have access to some great information & people over at Google! With great power comes great…breakfast events!

With all the new happenings in the Google spectrum, Google+ namely, who doesn’t want some face-time with Google’s people? July 29th at the Westin Galleria we are hosting our 2nd (the first was in Chicago) Google For B2B Companies Breakfast Event! Tae E. Kim, Manager of Strategic Partnerships will be joining TopSpot President David “Thunderwood” Underwood for a morning packed full of food, knowledge and networking!

What’s On The Agenda?

Glad you asked!

  • 8am – 9am: Registration, Breakfast & Networking
  • 9am – 10am:  Tae Kim will be talking about what’s new with Google & how it benefits you
  • 10am – 11am: David Underwood’s presentation on “What’s Really Happening with Your Internet Marketing Strategies”

We hope that you will be able to join us for the networking & informational event!

Group Rates!

They say eating with friends helps you digest your food better, so we’ve got group discount rates:

  • Group of 5-9 save 10%
  • Group of 10-14 save 20%
  • Group of 15-20 save 40%

Please contact Sal Baldovinos for your group rate discount code: sal[at]topspotims.com. We look forward to networking with you!

Ready To Sign Up?

Well alright, alright, alright