Pay Per Click Management

TopSpot's Pay-Per-Click Advertising Bid Management Solutions:

TopSpot personalizes pay per click internet marketing programs to place clients within the sponsored links section of the search engines. Our customized plans include Google, Yahoo, MSN, Business.com & AOL. With Google and Overture, exposure is optional through network engines such as, Netscape, CNN.com, NewYorkTimes.com, Excite.com and more. Pay-per-click is one of the easiest ways to grow your business online. We will continually monitor your PPC account and make every effort to keep you in a competitive position within your budgetary means.

• With direction from you, we begin in depth research of your website, industry and competitor's sites to identify all possible variations that are applicable to your business.
• Once your account is live, we monitor and adjust your bids to keep you within your desired position, budget or bid level.
• Each month, you will receive monthly reporting that will break down activity by keyword, cost and average placement.
• In addition to the keyword reporting, we will also send tracking reporting that identifies the exact search phrase that was typed into a search engine leading to your site. These reports allow for us to pinpoint positive areas of your program and also assist in identifying areas for improvement.
• Any changes to the account, such as, adding or deleting keywords, changing bids, etc. may be made at any time during the span of your Program.