Omniture SiteCatalyst
Part of being a Web marketing leader means helping our clients take advantage of today’s best and most innovative technology.
That’s why we’ve partnered with business optimization software leader Omniture to put their proprietary SiteCatalyst tool into our clients’ hands.
By integrating SiteCatalyst into our customized Web marketing programs, TopSpot provides a powerful combination of leading online marketing strategies and the industry’s best tool for measuring success.
SiteCatalyst takes the guesswork out of Internet marketing, analyzing your online visitors, evaluating your overall site performance and providing the accurate and timely data that let you easily see how all your online marketing strategies are working while evaluating the overall performance of your site.
SiteCatalyst provides:
- Data in real time, allowing you to make the right decisions fast
- An easy-to-read dashboard that presents a snapshot of your key performance indicators (KPIs)
- Automatically generated alerts whenever a KPI moves unusually high or low
- A one-stop shop for measuring, analyzing and optimizing all your online strategies, together or individually
SiteCatalyst provides the actionable intelligence that comes from identifying:
- The most profitable paths visitors are taking through your Web site
- Where visitors are leaving your site
- What’s driving conversions
- How visitors use and interact with your site