{"id":12786,"date":"2022-07-19T11:16:35","date_gmt":"2022-07-19T17:16:35","guid":{"rendered":"https:\/\/www.topspot.com\/blog\/?p=12786"},"modified":"2022-07-19T11:16:36","modified_gmt":"2022-07-19T17:16:36","slug":"are-you-linkedin-or-out","status":"publish","type":"post","link":"https:\/\/www.topspotims.com\/blog\/2022\/07\/are-you-linkedin-or-out\/","title":{"rendered":"Are You LinkedIn or Out?"},"content":{"rendered":"\n<p style=\"font-size:30px\"><strong>Three Things to Know About the Professional Social Network<\/strong><\/p>\n\n\n\n<p>Social media may sometimes be an afterthought for those businesses solely focused on manufacturing or the industrial sector. However, not fully utilizing social media could lead to major missed opportunities. It may not make sense for some B2B companies to post content on TikTok, but <a href=\"http:\/\/www.linkedin.com\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a> has proven itself over and over again as a beneficial sales tool. <\/p>\n\n\n\n<p>With over 630 million professionals using the platform, 63 million of which are decision-makers for their organizations, LinkedIn provides the opportunity to get your business directly in the eyes of potential customers. With the right business information, content for page posts, and advertising parameters, your business could see growth in lead generation, recruiting, and more by utilizing LinkedIn.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-1-perfecting-your-profile\">1. <strong>Perfecting Your Profile<\/strong><\/h3>\n\n\n\n<p>Company pages on LinkedIn have multiple areas to showcase who your company is and what it does, from the header photo to the tagline to the complete overview.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full\"><a class=\"fancybox\" href=\"https:\/\/www.topspot.com\/blog\/wp-content\/uploads\/2022\/07\/TS-Linkedin.png\"><img loading=\"lazy\" decoding=\"async\" width=\"667\" height=\"547\" src=\"https:\/\/www.topspot.com\/blog\/wp-content\/uploads\/2022\/07\/TS-Linkedin.png\" alt=\"\" class=\"wp-image-12787\" srcset=\"https:\/\/www.topspotims.com\/blog\/wp-content\/uploads\/2022\/07\/TS-Linkedin.png 667w, https:\/\/www.topspotims.com\/blog\/wp-content\/uploads\/2022\/07\/TS-Linkedin-250x205.png 250w, https:\/\/www.topspotims.com\/blog\/wp-content\/uploads\/2022\/07\/TS-Linkedin-120x98.png 120w, https:\/\/www.topspotims.com\/blog\/wp-content\/uploads\/2022\/07\/TS-Linkedin-150x123.png 150w\" sizes=\"(max-width: 667px) 100vw, 667px\" \/><\/a><\/figure><\/div>\n\n\n<p>You can maximize the chances of viewers clicking to \u201csee more\u201d information, or better yet, visiting your website, by identifying your company\u2019s target audience, telling the company\u2019s value proposition, and stating clearly what service your company provides within the tagline and about description areas.<\/p>\n\n\n\n<p>And of course, LinkedIn is also a great place to let people know you are hiring! Through profile\/logo banners, the judicious use of InMail, and the entire Jobs section of the platform, the options are vast.<\/p>\n\n\n\n<p><strong>Examples to include in LinkedIn descriptions:<\/strong><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<div class=\"wp-block-group is-layout-flow wp-block-group-is-layout-flow\"><div class=\"wp-block-group__inner-container\">\n<figure class=\"wp-block-table aligncenter is-style-stripes\"><table class=\"has-fixed-layout\"><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Target Audience<\/strong><\/td><td>assisting homebuilders, supplying manufacturers, servicing retail stores<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Value Prop<\/strong><\/td><td>fast local delivery, free shipping, 24\/7 assistance<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Services Provides<\/strong><\/td><td>construction equipment provider, lumber supplier, oil &amp; gas wholesaler<\/td><\/tr><\/tbody><\/table><\/figure>\n<\/div><\/div>\n<\/div>\n<\/div>\n\n\n\n<p>Include these details in your company\u2019s tagline or the first two sentences of its overview description to ensure they\u2019re seen. Doing so shows potential customers matching your criteria that your business may be worth learning more about.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-2-repurposing-content-for-posts\">2. <strong>Repurposing Content for Posts<\/strong><\/h3>\n\n\n\n<p>A benefit of having a company LinkedIn page is the ability to spread awareness of your brand and portray the company as a thought leader. Content to take on that stance doesn\u2019t have to be brand new. Case studies and other pieces of content already living on your website can easily be repurposed into campaigns that drive users to the site to read more. For example, take a blog giving three tips on selecting the right type of piping for a new build. Each tip can be written up as a separate LinkedIn post ending with \u201cFor more tips on choosing the right piping for your project, read more in our recent blog post: LINK.\u201d<\/p>\n\n\n\n<p>Additional content able to be repurposed as LinkedIn posts includes <a href=\"https:\/\/www.topspot.com\/industrial-and-corporate-video-services\/\" target=\"_blank\" rel=\"noreferrer noopener\">company videos<\/a>, product descriptions, testimonials, infographics, and full PDFs.<\/p>\n\n\n\n<p class=\"has-background\" style=\"background-color:#dce3eb\"><strong>PRO TIP: To maximize the space allowed before the &#8220;see more&#8221; link, use shortened URLs such as Bit.ly links.<\/strong><\/p>\n\n\n\n<p>To generate new content or just increase customer interaction, consider LinkedIn&#8217;s recently added option of running a poll. Interesting posts don&#8217;t have to be the same old thing &#8211; LinkedIn offers several types of posts that can be utilized for nearly any purpose.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><a class=\"fancybox\" href=\"https:\/\/www.topspot.com\/blog\/wp-content\/uploads\/2022\/07\/LinkedIn-options.png\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.topspot.com\/blog\/wp-content\/uploads\/2022\/07\/LinkedIn-options.png\" alt=\"\" class=\"wp-image-12788\" width=\"410\" height=\"286\" srcset=\"https:\/\/www.topspotims.com\/blog\/wp-content\/uploads\/2022\/07\/LinkedIn-options.png 718w, https:\/\/www.topspotims.com\/blog\/wp-content\/uploads\/2022\/07\/LinkedIn-options-250x175.png 250w, https:\/\/www.topspotims.com\/blog\/wp-content\/uploads\/2022\/07\/LinkedIn-options-700x489.png 700w, https:\/\/www.topspotims.com\/blog\/wp-content\/uploads\/2022\/07\/LinkedIn-options-120x84.png 120w, https:\/\/www.topspotims.com\/blog\/wp-content\/uploads\/2022\/07\/LinkedIn-options-150x105.png 150w\" sizes=\"(max-width: 410px) 100vw, 410px\" \/><\/a><\/figure><\/div>\n\n\n<h3 class=\"wp-block-heading\" id=\"h-3-targeted-advertising-on-linkedin\">3. <strong>Targeted Advertising on LinkedIn<\/strong><\/h3>\n\n\n\n<p>Being a social network for professionals, LinkedIn places ads in front of the right people for your business. Whether in the form of sponsored content, text ads, or sponsored InMail, you have the ability to target specific job titles, employers, and even individual leads you want to continue making touches on. This heavily targeted approach provides more bang for your buck than casting a wide net with broad parameters.<\/p>\n\n\n\n<p><strong>Types of LinkedIn Ads:<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-table is-style-stripes\"><table class=\"has-fixed-layout\"><tbody><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Sponsored Content<\/strong><\/td><td>    <\/td><td class=\"has-text-align-left\" data-align=\"left\">Boost your content to the world&#8217;s largest professional audience on desktop, smartphone, and tablet.<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Text Ads<\/strong><\/td><td><\/td><td class=\"has-text-align-left\" data-align=\"left\">Drive high-quality leads within the budget you choose using LinkedIn\u2019s self-service advertising platform.<\/td><\/tr><tr><td class=\"has-text-align-center\" data-align=\"center\"><strong>Sponsored InMail<\/strong><\/td><td><\/td><td class=\"has-text-align-left\" data-align=\"left\">Reach your target audience with valuable content through LinkedIn messaging.<\/td><\/tr><\/tbody><\/table><figcaption>Source: <a href=\"https:\/\/business.linkedin.com\/marketing-solutions\/content-marketing\/linkedin-b2b-marketing#lg\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a><\/figcaption><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"h-what-does-this-mean-for-you\"><strong>What does this mean for you?<\/strong><\/h3>\n\n\n\n<p>If your business is not on LinkedIn, you could be missing out on major opportunities. Whether your goal is to further your brand awareness or garner more leads, LinkedIn is an avenue that should not be overlooked in the B2B marketplace.<\/p>\n\n\n\n<p class=\"has-text-align-center\">You don\u2019t have to go at this alone! TopSpot offers <a href=\"https:\/\/www.topspot.com\/social-media-marketing\/\">social media marketing services<\/a> that will help you kick-start your LinkedIn journey. <\/p>\n","protected":false},"excerpt":{"rendered":"If your business is not on LinkedIn, you could be missing out on major opportunities.","protected":false},"author":54,"featured_media":12793,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1222,15],"tags":[1294,1292,1293],"coauthors":[1248],"acf":[],"cp_meta_data":{"_edit_lock":["1658252599:16"],"_edit_last":["16"],"_yoast_wpseo_primary_category":["15"],"_yoast_wpseo_content_score":["60"],"_yoast_wpseo_focuskeywords":["[]"],"_yoast_wpseo_keywordsynonyms":["[\"\"]"],"_yoast_wpseo_estimated-reading-time-minutes":["4"],"_yoast_wpseo_wordproof_timestamp":[""],"_thumbnail_id":["12793"],"_yoast_wpseo_metadesc":["LinkedIn provides the opportunity to get your business directly in the eyes of potential customers for B2B and Industrial cosmpanies."],"_wp_old_date":["2022-07-05"],"_yoast_indexnow_last_ping":["1658250997"]},"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v21.6 (Yoast SEO v23.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Are You LinkedIn or Out? - TopSpot Internet Marketing<\/title>\n<meta name=\"description\" content=\"LinkedIn provides the opportunity to get your business directly in the eyes of potential customers for B2B and Industrial cosmpanies.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Are You LinkedIn or Out?\" \/>\n<meta property=\"og:description\" content=\"LinkedIn provides the opportunity to get your business directly in the eyes of potential customers for B2B and Industrial cosmpanies.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/\" \/>\n<meta property=\"og:site_name\" content=\"TopSpot Internet Marketing\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/topspotims\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-19T17:16:35+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-07-19T17:16:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.topspot.com\/blog\/wp-content\/uploads\/2022\/07\/linkedin-400850.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1920\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"TopSpot Team\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@topspotims\" \/>\n<meta name=\"twitter:site\" content=\"@topspotims\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"TopSpot Team\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/\"},\"author\":{\"name\":\"TopSpot Team\",\"@id\":\"https:\/\/www.topspot.com\/blog\/#\/schema\/person\/6a8d381f3785ab747350cba0e48c7d66\"},\"headline\":\"Are You LinkedIn or Out?\",\"datePublished\":\"2022-07-19T17:16:35+00:00\",\"dateModified\":\"2022-07-19T17:16:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/\"},\"wordCount\":712,\"publisher\":{\"@id\":\"https:\/\/www.topspot.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.topspotims.com\/blog\/wp-content\/uploads\/2022\/07\/linkedin-400850.png\",\"keywords\":[\"B2B strategies\",\"linkedin\",\"social media\"],\"articleSection\":[\"Digital Marketing\",\"Social Media\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/\",\"url\":\"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/\",\"name\":\"Are You LinkedIn or Out? - TopSpot Internet Marketing\",\"isPartOf\":{\"@id\":\"https:\/\/www.topspot.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.topspotims.com\/blog\/wp-content\/uploads\/2022\/07\/linkedin-400850.png\",\"datePublished\":\"2022-07-19T17:16:35+00:00\",\"dateModified\":\"2022-07-19T17:16:36+00:00\",\"description\":\"LinkedIn provides the opportunity to get your business directly in the eyes of potential customers for B2B and Industrial cosmpanies.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/#primaryimage\",\"url\":\"https:\/\/www.topspotims.com\/blog\/wp-content\/uploads\/2022\/07\/linkedin-400850.png\",\"contentUrl\":\"https:\/\/www.topspotims.com\/blog\/wp-content\/uploads\/2022\/07\/linkedin-400850.png\",\"width\":1920,\"height\":1920},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"TopSpot Blog\",\"item\":\"https:\/\/www.topspot.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Social Media\",\"item\":\"https:\/\/www.topspot.com\/blog\/tags\/social-media\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Are You LinkedIn or Out?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.topspot.com\/blog\/#website\",\"url\":\"https:\/\/www.topspot.com\/blog\/\",\"name\":\"TopSpot Internet Marketing\",\"description\":\"Internet Marketing Trends &amp; Articles - Houston Search Marketing News\",\"publisher\":{\"@id\":\"https:\/\/www.topspot.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.topspot.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.topspot.com\/blog\/#organization\",\"name\":\"TopSpot Internet Marketing\",\"url\":\"https:\/\/www.topspot.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.topspot.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.topspot.com\/blog\/wp-content\/uploads\/2024\/06\/TopSpot-Internet-Marketing-OBx.png\",\"contentUrl\":\"https:\/\/www.topspot.com\/blog\/wp-content\/uploads\/2024\/06\/TopSpot-Internet-Marketing-OBx.png\",\"width\":250,\"height\":250,\"caption\":\"TopSpot Internet Marketing\"},\"image\":{\"@id\":\"https:\/\/www.topspot.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/topspotims\",\"https:\/\/x.com\/topspotims\",\"https:\/\/www.instagram.com\/topspotims\/\",\"https:\/\/www.linkedin.com\/company\/topspot-internet-marketing\/\",\"https:\/\/www.youtube.com\/user\/gotopspotims\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.topspot.com\/blog\/#\/schema\/person\/6a8d381f3785ab747350cba0e48c7d66\",\"name\":\"TopSpot Team\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.topspot.com\/blog\/#\/schema\/person\/image\/ecb1cec1357a9587302443ce20cf04ff\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/62445a76abe301eafa5e278e7dda13a1?s=96&r=pg\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/62445a76abe301eafa5e278e7dda13a1?s=96&r=pg\",\"caption\":\"TopSpot Team\"},\"url\":\"https:\/\/www.topspotims.com\/blog\/author\/topspot-team\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Are You LinkedIn or Out? - TopSpot Internet Marketing","description":"LinkedIn provides the opportunity to get your business directly in the eyes of potential customers for B2B and Industrial cosmpanies.","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"en_US","og_type":"article","og_title":"Are You LinkedIn or Out?","og_description":"LinkedIn provides the opportunity to get your business directly in the eyes of potential customers for B2B and Industrial cosmpanies.","og_url":"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/","og_site_name":"TopSpot Internet Marketing","article_publisher":"https:\/\/www.facebook.com\/topspotims","article_published_time":"2022-07-19T17:16:35+00:00","article_modified_time":"2022-07-19T17:16:36+00:00","og_image":[{"width":1920,"height":1920,"url":"https:\/\/www.topspot.com\/blog\/wp-content\/uploads\/2022\/07\/linkedin-400850.png","type":"image\/png"}],"author":"TopSpot Team","twitter_card":"summary_large_image","twitter_creator":"@topspotims","twitter_site":"@topspotims","twitter_misc":{"Written by":"TopSpot Team","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/#article","isPartOf":{"@id":"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/"},"author":{"name":"TopSpot Team","@id":"https:\/\/www.topspot.com\/blog\/#\/schema\/person\/6a8d381f3785ab747350cba0e48c7d66"},"headline":"Are You LinkedIn or Out?","datePublished":"2022-07-19T17:16:35+00:00","dateModified":"2022-07-19T17:16:36+00:00","mainEntityOfPage":{"@id":"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/"},"wordCount":712,"publisher":{"@id":"https:\/\/www.topspot.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/#primaryimage"},"thumbnailUrl":"https:\/\/www.topspotims.com\/blog\/wp-content\/uploads\/2022\/07\/linkedin-400850.png","keywords":["B2B strategies","linkedin","social media"],"articleSection":["Digital Marketing","Social Media"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/","url":"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/","name":"Are You LinkedIn or Out? - TopSpot Internet Marketing","isPartOf":{"@id":"https:\/\/www.topspot.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/#primaryimage"},"image":{"@id":"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/#primaryimage"},"thumbnailUrl":"https:\/\/www.topspotims.com\/blog\/wp-content\/uploads\/2022\/07\/linkedin-400850.png","datePublished":"2022-07-19T17:16:35+00:00","dateModified":"2022-07-19T17:16:36+00:00","description":"LinkedIn provides the opportunity to get your business directly in the eyes of potential customers for B2B and Industrial cosmpanies.","breadcrumb":{"@id":"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/#primaryimage","url":"https:\/\/www.topspotims.com\/blog\/wp-content\/uploads\/2022\/07\/linkedin-400850.png","contentUrl":"https:\/\/www.topspotims.com\/blog\/wp-content\/uploads\/2022\/07\/linkedin-400850.png","width":1920,"height":1920},{"@type":"BreadcrumbList","@id":"https:\/\/www.topspot.com\/blog\/2022\/07\/are-you-linkedin-or-out\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"TopSpot Blog","item":"https:\/\/www.topspot.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Social Media","item":"https:\/\/www.topspot.com\/blog\/tags\/social-media\/"},{"@type":"ListItem","position":3,"name":"Are You LinkedIn or Out?"}]},{"@type":"WebSite","@id":"https:\/\/www.topspot.com\/blog\/#website","url":"https:\/\/www.topspot.com\/blog\/","name":"TopSpot Internet Marketing","description":"Internet Marketing Trends &amp; Articles - Houston Search Marketing News","publisher":{"@id":"https:\/\/www.topspot.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.topspot.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.topspot.com\/blog\/#organization","name":"TopSpot Internet Marketing","url":"https:\/\/www.topspot.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.topspot.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.topspot.com\/blog\/wp-content\/uploads\/2024\/06\/TopSpot-Internet-Marketing-OBx.png","contentUrl":"https:\/\/www.topspot.com\/blog\/wp-content\/uploads\/2024\/06\/TopSpot-Internet-Marketing-OBx.png","width":250,"height":250,"caption":"TopSpot Internet Marketing"},"image":{"@id":"https:\/\/www.topspot.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/topspotims","https:\/\/x.com\/topspotims","https:\/\/www.instagram.com\/topspotims\/","https:\/\/www.linkedin.com\/company\/topspot-internet-marketing\/","https:\/\/www.youtube.com\/user\/gotopspotims"]},{"@type":"Person","@id":"https:\/\/www.topspot.com\/blog\/#\/schema\/person\/6a8d381f3785ab747350cba0e48c7d66","name":"TopSpot Team","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.topspot.com\/blog\/#\/schema\/person\/image\/ecb1cec1357a9587302443ce20cf04ff","url":"https:\/\/secure.gravatar.com\/avatar\/62445a76abe301eafa5e278e7dda13a1?s=96&r=pg","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/62445a76abe301eafa5e278e7dda13a1?s=96&r=pg","caption":"TopSpot Team"},"url":"https:\/\/www.topspotims.com\/blog\/author\/topspot-team\/"}]}},"_links":{"self":[{"href":"https:\/\/www.topspotims.com\/blog\/wp-json\/wp\/v2\/posts\/12786"}],"collection":[{"href":"https:\/\/www.topspotims.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.topspotims.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.topspotims.com\/blog\/wp-json\/wp\/v2\/users\/54"}],"replies":[{"embeddable":true,"href":"https:\/\/www.topspotims.com\/blog\/wp-json\/wp\/v2\/comments?post=12786"}],"version-history":[{"count":19,"href":"https:\/\/www.topspotims.com\/blog\/wp-json\/wp\/v2\/posts\/12786\/revisions"}],"predecessor-version":[{"id":12866,"href":"https:\/\/www.topspotims.com\/blog\/wp-json\/wp\/v2\/posts\/12786\/revisions\/12866"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.topspotims.com\/blog\/wp-json\/wp\/v2\/media\/12793"}],"wp:attachment":[{"href":"https:\/\/www.topspotims.com\/blog\/wp-json\/wp\/v2\/media?parent=12786"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.topspotims.com\/blog\/wp-json\/wp\/v2\/categories?post=12786"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.topspotims.com\/blog\/wp-json\/wp\/v2\/tags?post=12786"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.topspotims.com\/blog\/wp-json\/wp\/v2\/coauthors?post=12786"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}