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Internet Marketing Case Studies

At TopSpot Internet Marketing, we are a results focused company that believe in clear reporting of our progress and will often highlight our customers’ greatest successes through our integrated internet marketing strategy programs. The following are just a few of our greatest accomplishments that we have highlighted through internet marketing case studies:

Metal Coatings screenshot

Responsive Website Case Study : Metal Coatings

Metal Coatings, an industrial coatings applicator, based on our analysis of their mobile traffic trends, contracted TopSpot Internet Marketing to develop a responsive website redesign. As a client on a Customer Relationship Team, Metal Coatings employs TopSpot services such as paid search, SEO and website development, and we felt a responsive site would be the next logical step in making their site user-friendly for all audiences. This lead to a 247% increase in smartphone leads and a 76% increase in smartphone traffic.

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Call Tracking screenshot

Analytics Services Case Study : Call Tracking

Capturing emails, form submissions, or even sales is only giving you half of the story. With call tracking, you are able to truly see how many offline conversions (phone calls) your website is getting. Did you know that without call tracking you’re potentially not capturing 2/3rds of your leads? We have several clients who decided to start including tracking their offline conversions after experiencing how our integrated internet strategies helped their business. With this comparison of data, we now had the full picture of how many offline conversions the clients’ websites were generating.

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Farmers Copper screenshot

Web Design Case Study : Farmers Copper

In 2010, Farmers Copper, a family owned and operated metal service center, contracted TopSpot to develop a new website and implement a SEO program to increase lead generation and overall traffic. This resulted in a 188% lead increase, 1200% increase in organic rankings and helped drive a vast improvement in lead generation.

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Hoover Solutions screenshot

Web Design Case Study : Hoover Solutions

Since 1911, Hoover Materials Handling has been providing the highest quality liquid handling solutions and services. When they contracted TopSpot Internet Marketing to develop a new website and manage their complete internet marketing programs, they saw a 115% lead increase, a 73% increase in organic traffic and 18% increase in organic rankings.

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Pentastar Aviation screenshot

Mobile Website Case Study : Pentastar Aviation

Pentastar Aviation, a corporate aviation provider, contracted TopSpot Internet Marketing to develop a mobile website that is optimized for smart phones and tablets in 2011. Pentastar Aviation had been using TopSpot for paid search, SEO and website development, but felt adding a mobile friendly site would be the next logical step. This led to a 461% increase in leads, and a 104% increase in mobile site visits.

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Stainless Drains screenshot

Web Design and SEO Case Study : Stainless Drains

Stainless Drains, an industrial drain manufacturer, contracted TopSpot to create a website to increase organic rankings, improve user experience and update the company branding. Through a new website design and support through PPC campaigns and continual SEO, TopSpot was able to increase monthly conversions 1114% and increase traffic 398%.

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AST Bearings screenshot

SEO Case Study : AST Bearings

AST Bearings, a ball bearings supplier, contracted TopSpot to build a website that was optimized for organic traffic and conversions. TopSpot launched the site in 2010 and saw great organic results during the first year of search engine optimization strategy. AST Bearings continued their SEO strategy and experienced stellar organic results the second year, with a 108% increase in monthly conversions from organic traffic. They also had 143% increase in organic traffic and 97% increase in overall traffic, proving an ongoing SEO strategy continues to deliver year after year.

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Nationwide Plastics screenshot

Quote Cart Case Study : Nationwide Plastics

Nationwide Plastics, a high-performance plastics manufacturer and distributor, contracted TopSpot to build a website for their database of products and optimized for conversions. TopSpot launched the site in 2012 and saw great organic results during the first quarter after their e-commerce site development. Nationwide Plastics witnessed a 192% in organic conversions in the three months post launch.

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Economy Metal Works screenshot

Mobile Website Case Study : Economy Metal Works

Economy Metal Works, a custom metal fabricator, contracted TopSpot Internet Marketing to develop a mobile website that is optimized for smart phones and tablets in 2012. EMW had been using TopSpot for paid search, SEO and website development, but felt adding a mobile friendly site would be the next logical step. This led to a 104% increase in mobile leads, and a 248% increase in mobile site visits, year over year.

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