Stainless Drains: Web Design & SEO Case Study

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Summary

Stainless Drains, an industrial drain manufacturer, contracted TopSpot to create a website to increase organic rankings, improve user experience and update the company branding. Through a new website design and support through PPC campaigns and continual SEO, TopSpot was able to increase monthly conversions by 1114% and traffic by 398%.

Problem

Stainless Drains had an outdated website that was difficult to navigate.

Solution

Stainless Drains contracted TopSpot to create a website to increase organic rankings, improve user experience and update the company branding. To further the usability of the site, a catalog feature was then added to the site to offer customers the option to view 3D models and industry specific drawings of drains.

Services Provided

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1114% Increase

In Form Submissions

When comparing the six months before the new site launched versus their most recent six months, Stainless Drains has seen a 1114% lead increase, with 874 online form submissions compared to 72. Additionally, their overall traffic has increased 398%, from 4,014 visits to 19,986 visits.

72 before
874 after

Stainless Drains Internet Marketing Testimonial

Shelia Heller of Stainless Drains, an industrial drain manufacturer, explains how the TopSpot Internet Marketing team services of website development and industrial internet marketing created website which increased their qualified leads.

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