Announcement, Internet Marketing, Paid Search
TopSpot Internet Marketing Solutions is honored to announce that we have been selected by Google to become a Google AdWords™ Premier SMB Partner upon launch of the program. The Google AdWords Premier SMB Partner Program connects Google’s trusted and experienced AdWords partners, like TopSpot, with businesses that want expert help in creating, managing and optimizing their online advertising campaigns.
Community, Company Culture, Internet Marketing
TopSpot Internet Marketing is proud to have helped mentor the University of Houston Bauer College MBA Team in being named the 2011 Google Online Marketing Challenge Global Champions.
TopSpot IMS Named One of Houston Business Journal’s Fast 100
Conversion Improvement, Internet Marketing, Paid Search, SEO
Optimizing an integrated SEO and paid search strategy can have synergistic effects on a company’s internet marketing efforts. It’s true that the steps to reach the right target audience can vary between paid and organic search, but ultimately, these visitors are going to land on the same website. This is important to keep in mind when developing a website and choosing landing pages.