TopSpot Internet Marketingis pleased to announce their achievements in the 2015 Internet Advertising Competition Awards from the Web Marketing Association. The Internet Advertising Competition (IAC) Awards were developed by the Web Marketing Association to honor excellence in online advertising, recognize the individuals and organizations responsible for creating work, and showcasing the award winning internet advertising.
Analytics, Internet Marketing, Mobile Marketing, SEO, Web Development
If you’re a Texan, you may be familiar with the constant dealership ads that proclaim it’s “Texas Truck Month.” Does it ever feel like every month is Truck Month in Texas? Well, it’s begun to feel like every year is the “Year of Mobile” in Internet Marketing. But unlike other years, 2015 really is the year of mobile. On April 21, Google is officially making mobile-friendliness a ranking signal, which is predicted to make a large impact on mobile search results. This means that if you do not have a mobile-friendly version of your site, your mobile visibility, traffic and conversions could be impacted.
Internet Marketing, Mobile Marketing, Paid Search, SEO
Thisis the first half of a two-part series regarding internet marketing trends and predictions. Part one will look back at significant changes from 2014, while part two will forecast our predictions for 2015.
Announcement, Awards, Design, Web Development
TopSpot Internet Marketing is pleased to announce their achievements in the 2014 Internet Advertising, WebAward and MobileWebAward competitions. These Web Marketing Association award programs recognize the skill of web professionals all over the world who create and maintain the best websites and mobile websites. “Since 1997, the WebAwards have helped define the standards for website development,” said William Rice, president of the Web Marketing Association. Each entry is judged against other entries of the same format in its industry category and then against an overall standard of excellence.
B2B, Internet Marketing
When talking with small and medium sized businesses (SMBs), I’m always encouraged to find those that believe in lead generation. Why? Because SMBs investing in the right mix of lead generation tend to have healthy sales pipelines. However the savviest SMBs not only invest in lead generation but also build a sales engine to fully capitalize on their opportunities. In this blog post, I’ll explain how B2B lead generation feeds your sales engine and share an example of how one company is using both to activate new customer relationships.
Announcement, Awards, B2B, Design, Web Development
We are pleased to announce our achievements at the Business Marketing Association’s 2014 Lantern Awards of Texas. BMA is the largest B2B professional association and has been in operation since 1922. BMA Houston created the Lantern Awards of Texas 26 years ago for one sole purpose – to highlight top-quality creative and strategic business-to-business communications.